A LETTER FROM THE FOUNDERS

Discovering how you can help people will prepare you for the recession. 

When you run a business (or own your own), there are few things scarier than a looming recession. And while you can plan for the eventuality of it, you can’t ever truly be ready unless you’re willing to take some risks.

When the pandemic first hit, we weren’t sure what would come next for Arcbound. We were barely two years old, and we had to make a name for ourselves while the world around us was shifting under our feet. So, we decided to take a risk. 

We didn’t advertise who we were or what we did. Instead, we set up over 100+ meetings in three months and talked to people about the problems they needed help solving. These conversations led to more connections, and, ultimately, we built the client list we have today.

We bet on ourselves by focusing on others—making it all about how we could help people become the best version of who they are.

The shifting economic landscape offers a similar opportunity—not just for us, but for you.

People are always going to have problems that need to be solved. And the beautiful thing about that is there will always be someone who can help them find the best solution.

There is absolutely no reason why that person can’t be you.

Now is the time to take the risk. You can go all in on yourself by focusing on how you can support others. 

Start conversations with the people you think you may be able to help. Ask each of them to connect you to one person they know.

Then, you’ll be top of mind for solving people’s problems when they need it most.

And the risk you took will feel like insurance.

The One Away Show

Nathalie Walton: One Voyage Away From Comfort

Nathalie Walton is the CEO and Co-Founder of Expectful, a holistic wellness app for hopeful, expecting, and new parents. Nathalie has led the Expectful team to cultivate an Instagram community of 175,000+ and a cult-like following with over 65 press mentions in 2022, including features in Forbes, TechCrunch, Vogue, and Goop.

In this episode of The One Away Show, Nathalie and Bryan discuss how Nathalie realized entrepreneurship was the right option for herself, why people should find comfort and confidence in uncomfortable situations, and the silent retreat that inspired Nathalie to create a mindfulness product.

PERSONAL BRANDING

Every Founder Needs a Personal Brand

Founders wake up thinking about what they’re creating.

They also know that the company they are building today likely isn’t the company they’ll be growing tomorrow.

That’s why your personal brand as a founder is so important. You’re the face of the company in its early days—you’re who people think about when they wonder if they need a particular product and how it works. And you’re the one driving connection and community.

Arcbound Spotlight

Welcoming Account Strategist: Hannah Wilson!

Hannah is Arcbound's newest Account Strategist, overseeing client relationships, client strategies, and the teams that execute those strategies.

After graduating with a degree in PR, Marketing, and Events, Hannah spent two years as a Marketing Executive at Pike + Bambridge and Clear Communication Academy, where her experience taught her the power of personal brands and how they can be used to elevate other brands. In July 2021, Hannah founded Maybank Marketing, where she spent the last two years working with senior executives in the personal branding space.

Hannah is a member of the Young President's Organization and currently holds a position as the YPONextGeneration Scotland Chair. Based in Edinburgh, Scotland, Hannah spends her time out of work enjoying coffee with friends and participating in run club and pilates.

ARCBOUND HAPPENINGS

Several weeks ago, Bryan and Carson went to dinner with Jeffrey Evans from MANTIS Venture Capital. Over dinner, while sharing stories about his work with The Chainsmokers, Jeffrey also taught Bryan and Carson something valuable about how good VCs do their work.

The longer their conversation continued, the more Bryan and Carson could see that the MANTIS team isn't just investors who write checks. Once they've selected a company to work with, Jeffrey and the other folks at MANTIS VC spend time engaged with that company, helping them recruit new employees or determine what the next big step is. It isn't just about the brand for MANTIS, it's also about the people they are working with. They're building long-lasting relationships.

Bryan and Carson walked away from dinner impressed and challenged. Jeffrey and MANTIS are setting an important standard, and since that conversation, Bryan and Carson have been thinking about how Arcbound is building relationships that last long into the future. After all, it's what Jeffrey would do.

How to use a team charter to prevent quiet quitting with Bob Gower

People quit their boss, not their company. Join Bob Gower for his newest one-day workshop if you fall into one of these categories:

Looking for a new book? Try one of these!

Religicide: Confronting the Roots of Anti-Religious Violence by Jerry White

In Religicide, Jerry White and his co-author Georgette F. Bennett tap into their decades of activism, inter-religious engagement, and people-to-people diplomacy to delve into a gripping examination of contemporary religicides.

Religion-related violence is the fastest-spreading type of violence worldwide. Attacks on religious minorities follow a clear pattern and are preceded by early warning signs. Until now, such violence had no name, let alone a set of policies designed to identify and prevent it. A unique attempt to create a new moral and legal category alongside other forms of persecution and mass murder, Religicide explores the roots of atrocities such as the Armenian Genocide, the Holocaust, the Bosnian war, and other human rights catastrophes.

Reclaiming the Joy of Medicine: Finding Purpose, Fulfillment, and Happiness in Today’s Medical Industry by Alen Voskanian

Are physicians truly happy in their practice of medicine? With symptoms ranging from melancholy to emotional exhaustion, a whopping number of doctors— at least one out of every two— suffer from burnout.

A must-read for medical students, interns, residents, physicians, leaders, and anyone who cares about physicians and the future of healthcare, Reclaiming the Joy of Medicine is Voskanian's personal journey as well as the struggles and triumphs of other physicians who have suffered and overcome burnout. This book is a powerful reminder that help is here to alleviate the suffering. Ultimately, it’s a guide to navigating the field of medicine, whether you are the patient or the physician.

BusinessOutside: Discover Your Path Forward by Bart Foster

As a business executive, how do you ensure you’re showing up your best every day? How do you present the real, genuine you at work? And how do you create a culture where your employees can authentically flourish? Being your best means embracing authenticity to feel healthy, grounded, and connected—and the path to get there is right outside your front door.

In BusinessOutside, Bart Foster reveals a science-inspired philosophy that reimagines corporate culture by bringing business outdoors, allowing for increased creativity, meaningful connections, and psychological restoration. BusinessOutside is your North Star for building connections, navigating a growth mindset, and exploring the value of a life truly well-lived.

Thanks for letting us play a role in launching your arc.