Introducing Arcbound 2.0

Over the last 18 months, Arcbound has gone through a complete transformation.

And today, I’m proud to officially introduce Arcbound 2.0.

This wasn’t just a rebrand.

It was a from-the-studs-up rebuild — of who we are, what we stand for, and how we serve the world. We’ve: 

• Solidified our core leadership team.
  

• Elevated our flagship service — the Arc Launch — to define and build brand clarity for individuals and companies.
  

• Clarified how we deliver our service through our Define, Activate, and Support Model.
  

• Fortified powerful extensions like podcasts, newsletters, books, and production content, offering a true end-to-end brand ecosystem—the vision I had when we first started almost seven years ago.

None of it would have been possible without the incredible people who have rallied around our vision. 

A nod to the future: To get where we are today, we've worked with some of the brightest founders, CEOs, investors, and authors across the globe.

We built the Ferrari model — highly customized, highly personal — and now we’re working on our Enterprise Pilot Program, where organizations’ leading team members can undergo the same custom brand discovery and development journey at scale. 

Feel free to reach out if you’re curious about how we’re implementing this model.

What’s ahead?

• Continue momentum to help the brightest leaders define who they are, how they show up in the world, and what they can do to make an impact

• Build partnerships with enterprises committed to scaling their voice through their people
  

How can you support us on launch day?

1) I’ve shared a deep and vulnerable launch post on my linkedin. Feel free to take the following actions:

• Like

• Comment

• Repost

2) Send our website to a friend you think would benefit from knowing about us! We are rolling out a very strong referral program in a couple days, and I’d be happy to tell you about it 🙂. 

Thank you for being a part of our next chapter.